The Child Care Directors Chair Podcast

377 Waitlist? More Like Great List! Turning Maybe Moms into Raving Fans

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Description:
Is your waitlist just... waiting? Not anymore! In this spicy episode of The Child Care Director’s Chair, host Erica Saccoccio and the ever-fabulous Gerin Thomas serve up bold truths and smart strategies for flipping that dusty waitlist into a goldmine of enrollments. We’re talking leadership that leads, communication that connects, and customer experiences that leave parents saying, “Sign me up!” Tune in for real talk, sharp insights, and a whole lotta sass on how to make your waitlist the hottest ticket in town. 💁‍♀️✨

Episode Notes:
In this episode, we cover:

  • How to shift your mindset about waitlists
  • The connection between brand reputation and parent engagement
  • Innovative ways to keep potential families in the loop
  • Tips for preparing for enrollment peaks
  • Real-world stories from Gerin’s leadership journey

Guest:
Gerin Thomas – Childcare expert, center leader, and all-around enrollment queen 👑

Get your free waitlist checklist below:

Mama Magnet Checklist by keepitsimplegerin.pdf - Google Drive


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